Ms. Schall, in 2026 the QA Expert Days (powered by Control) will take place in Stuttgart. What does the add-on format include?
With the new add-on format, we offer all market participants the opportunity for a
permanent presence in the field of quality assurance. Additionally, our exhibitors can achieve the highest possible market penetration by utilizing both formats. As the trade fair organizer and service provider for our exhibitors and professional visitors, we strive to consider all concerns. Therefore, we have discussed meaningful options that benefit all parties. The result is now a real gain for everyone, as it offers all
industry participants a unique added value!
What will the QA Expert Days look like in concrete terms?
The QA Expert Days are intended to combine the formats of congress, specialist colloquium, and conference. The two-day event aims to establish itself as an expert forum on quality assurance, where industry knowledge and technological innovations are discussed in a professionally up-to-date and neutral manner. The two event days will be filled with expert presentations, talks, and discussion rounds, complemented by special exhibitions, speed presentations, and other networking opportunities. In the new format, exhibitors can participate in innovative trend topics and present their latest technologies. The goal is to generate effective business contacts for all participants.
What kind of response do you expect?
We anticipate a high response because both formats – the QA Expert Days and Control, which will also alternate every two years – complement each other and allow for maximum visibility and thematic penetration. The QA Expert Days also offer the added value of high benefit/cost efficiency. Furthermore, it reflects the established 'DNA' of the Control fair – the proven direct practical relevance and high expertise will also determine the content of the QA Expert Days. The strong response to the Control Quality Talk discussion round this year has shown that professional visitors desire concise and practical expert information. Therefore, the QA expert community will find an attractive working and
communication platform in this complementary format. Thus, Schall continues to offer a fixed annual meeting point for concentrated QA expertise in the calendar.
Who are you addressing for the QA Expert Days on both the side of the actors and the sideof the professional visitors?
All QA industry participants are addressed and warmly invited to help shape the QA Expert Days 2026. This includes lectures, demonstrations, and accompanying exhibitions as well as participation in discussions, best practice presentations, and customer meetings. For all participants, it is about profitability and ensuring competitiveness. Therefore, cost reduction, process improvement, efficiency, and resource conservation are also the focus topics of the QA Expert Days. The QA industry will exchange ideas at the usual top level in a pleasant working atmosphere.
What is your assessment of the current situation in the QA industry?
Quality assurance measures are essential and future-defining for companies, which is why the industry is well-positioned and a growth sector. QA topics are top technology with much progress and research, thus consistently innovative and forward-looking. The development of measurement and testing systems for quality assurance is rapid. Modern measurement systems with higher performance, greater flexibility, and even more precision significantly support process optimization and waste avoidance, which is why quality assurance plays a central role in production. The aspects of efficiency, productivity, resource conservation, and sustainability are true drivers of innovation and an immediate gain in value creation.
What topics will the QA Expert Days, international specialist conference for quality assurance,
address from January 20 to January 1, 2000 in Stuttgart?
The primary goal of our companies is to maintain their competitiveness. Therefore, we set 'Profitability through Value Creation: More Efficiency, Resource Conservation, and Sustainability through Modern Quality Assurance' as the headline.
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